NamiiCho – Media Kit

BACKGROUND:

NamiiCho is a YouTube channel that specializes in talk, vlogs, and beauty tips with over 300,000 subscribers. With a big channel comes big sponsors. A media kit was needed to be shown to potential sponsors.

PROBLEM:

The kit included detailed statistics about their social media presence. The challenge was to show the statistics and keep the visuals to match the channel's brand identity.

SOLUTION:

Instead of using the same icons and typographic style as the YouTube channel, shades of pink were used as the primary colours to give the sense of beauty and makeup.

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